Way of influence: Creator.
You have to have strength of mind and your own sense of purpose, but a good sense of humor is priceless.
Motto in life and work:
The world is built around difference – learn to do what you enjoy and embrace difference.
The statement everyone should here:
Be clear who you are and understand your goals.
Biggest failure as a Creator:
Keep thinking on.
Greatest triumphs as a Creator:
- Becoming the first Russian to top an international rating for communications professionals.
- Creating one of the strongest brands in the international investment community.
- Leading one of the top international investment forums from scratch.
- Working with people I like.
- Seeing the results of a tailor-made communications strategy in challenging markets.
3 cautions to warn about:
1. Follow your heart.
2. Enjoy working with others.
3. Keep smiling.
3 benefits to share:
1. Relationships are crucial.
2. Challenges are a part of life.
3. Life is interesting.
3 features of the global future of the Creator:
1. Teaching others to be emotionally intelligent.
2. Connecting people.
3. Sharing the joy of creativity.
Traditional bio:
Olga Podoinitsyna is an international award-winning communications and marketing professional with over 20 years’ experience in the global financial industry.
She is a Member of the Board at VTB Capital, the Investment Business of VTB group.
Olga is responsible for VTB Capital’s global communications and marketing strategy, as well as the management of a joint communications platform for the VTB Group corporate investment business, including regional development across Europe, Asia, the Middle East and North America.
Since 2008 Olga has overseen the company’s transition from new market player to an established name in the global investment banking industry. Before joining VTB Capital in April 2008, for eight years Olga led the Communications and Marketing function at Deutsche Bank for Russia and the CIS, where she also acted as member of the Executive Committee.
Previously, Olga held senior positions at PriceWaterhouse, Burson Marsteller and the Centre for Capital Market Development Foundation, a World Bank project. She was also co-chair of the Marketing Committee of the American Chamber of Commerce in Russia, and since 2010 has been a Member of the Board at the Russo-British Chamber of Commerce.
Olga has become one of Russia’s most awarded public relations professionals, and became the first representative of a Russian company to win a SABRE Award in recognition for her outstanding professional contributions. In 2015, 2016 and 2017 Olga entered the Holmes Report top-100 most important and influential leaders in corporate communications. Since 2006 she has consistently led the “Top 1000 Russian Managers” annual list, and was named the financial sector’s top Director for Public and Corporate Affairs by Kommersant.
Olga has been certified by a number of professional bodies and educational institutions including Harvard Business School, the New York Institute of Finance, London Business School, Kennedy School of Harvard University, the USA Securities and Exchanges Commission (SEC) and The Wharton School of the University of Pennsylvania.
Olga holds a Master’s degree in Economics from the Russian Presidential Academy of National Economy and Public Administration, a Doctorate of Philology in Russian Literature.
